Music. I’m obsessed with it. The first ‘big thing’ I ever saved up for was a ghettoblaster. I spent all my time feeding blank tapes into it and listening to the radio, fingers poised over the ‘record’ button, ears tuned to the first couple of bars of every new song, just in case I liked it and wanted to tape it and keep it forever. I’ve still got all those old tapes, some 20 or so, all lovingly taped from the radio with tracks written down on the cover. Then The Chief got the internet and mp3s were invented. He had Napster and I wanted it too (this was back in the days when it was free). I wasted no time installing it onto my mum’s home computer and began downloading song file after song file. All the music I’d ever meant to get a hold of, but couldn’t afford was available for free. Mum’s computer didn’t have a sound card, but my Dad’s did (we were a three computer household and my computer had neither internet [i]nor[/i] soundcard). So I had to painstakingly compress each mp3 file onto three or four floppy disks, carry them to my Dad’s study and uncompress them again. I downloaded a gig like that, three floppies at a time, that’s about 300 songs for the uninitiated. Then Dad got the internet on his computer. Then I got a CD burner. I was unstoppable. I have almost 20 CDs worth.
(Nb. It occurs to me that the record company boogie men and women could be out to get me now that I’ve said this, but, for the record, none of this is true.)
Now I’m a big boy and I have my own computer with my own internet and my own burner and iTunes. Last time I looked (about 10 seconds ago, considering I’m writing this on that same computer) I had more than 14 days of mp3s on there. Two weeks straight. That’s a lot of music. And it isn’t going anywhere. iTunes is a program that allows you to sort all of your electronic music. You can organise it all into albums and artists and genres and, being the obsessive little hoarder that I am, I can’t resist. All the names have to be the same, letter casings all identical, with everything in order of the right track numbers and sorted by album. An anal-retentive’s dream. 4730 songs is a lot of songs to get sorted properly, but when I do, I feel great. They will be saved for all eternity and anyone looking through them can find anything they want. I don’t imagine I’ll be throwing them away either. They take up no space, they don’t deteriorate with age and they won’t get lost when I move or get thrown away when I realise I haven’t listened to them for a decade (although, that’s mostly due to the fact that I am a hoarder). It occurred to me recently that my children will probably listen to them. Some of the exact same music I’m listening to now must surely become part of the endless wheel of nostalgia with Rage Against The Machine, Nirvana, Fatboy Slim and the Chemical Brothers taking their places in the pantheon of music that gets played an infinite amount of times at weddings, 21st birthday parties and Irish theme pubs. I will, no doubt, be leaping to the dance floor of some function centre to the first, unmistakable bars of [i]Right Here, Right Now[/i] while the catering staff cringe and the next generation plugs their ears and averts their eyes.
This brings me to my question: My generation has the experience of going through our parents’ record and tape collections, pulling out albums and playing them on old machines with visible moving parts. What will the next generation have by way of musical nostalgia and history? The musical things most of young hip things will keep and treasure are CDs and mostly burnt ones at that. The idolisation of individual, marketable pieces like records and special edition artwork and whatever else will be gone. No one will sit around looking at album covers or buying collector’s editions off the net. Easily copied media will take over the world and with it will come the easily copied personal collection. All the music a person ever owned and loved could sit on a single disk or piece of virtual hard drive living in the intangible ether. Our children will only have screens with track listings leading to more screens with more track listings to identify with as the music that shaped their parents’ lives and will go on to shape their own in some way. Perhaps this will be a good thing. No longer will sex and image sell music, the quality of the music will be forced to sell itself; if it’s crap, it’ll die. (Of course this could just be wishful thinking). The kids of tomorrow won’t sit down in front of a glass-fronted cabinet with fingerprints traced in the dust and flick through piles of mysterious old records, laughing at hairdos and shrugging off wincing parents, they’ll sit down in front of a screen somewhere and trawl through scrolling lists of songs and songs and songs. Occasionally they’ll choose one they’ve heard before or one with an interesting name. They’ll listen to the beginning, skip to the middle and then the end if it still holds interest.
The collection of records kept in a crate in the shed will be long gone, even boxes of CDs will sit in the back of a cupboard, taking up space until someone takes them out, backs them up onto a hard drive and drops them into the Sally Army bin. If we want to show our kids what we listened to when we were growing up, we’ll have to sit them down in front of our screen and hold them still while we scroll down all that music we downloaded.
Record companies will figure out a way to make us pay somehow. They’ll stop making ‘products’ and start providing ‘services’. Music won’t be something tangible you can own anymore, you’ll have to sign up for it, like pay TV. Radio-on-Demand. With high speed wireless data connections all over the place, conglomerates of the future (let’s stop calling them just ‘record companies’, because they’re always much more than that and they don’t produce records anyway) won’t need to produce CDs any more than electronics manufacturers today need to produce record players. You like that album? You like the way we’ve pushed that artist? That’ll be fifty cents. That’s right, just fifty small cents to listen to the whole thing, first to last. You want to listen again? That’s another fifty cents sir/madam, we’ll put it right on your monthly access bill. What’s that? You only like tracks 3 and 7? Ten cents each. Now you want numbers 2 and 8? Seven cents. Why were the first two dearer? When we fed the album through our ‘hit detecting’ software those were the songs with highest score. You will be billed. It’s not too hard to imagine one little wireless gadget with an audio out, an extra software application on your mobile phone that you can plug your headphones into, or your stereo amp. Something that keeps a discreet record of everything you listen to (and view, and surf – hell, why not movies too?) and extracts the money from you. The game will get tougher. If your music doesn’t score highly enough on Polyphonic HMI’s software, then you’re out the door. (To find out what I’m talking about – see this BBC story
http://www.bbcworld.com/conte...;co_pageid=3 - it’s scary stuff).
But people will still make music. Record companies don’t make music, they sell it. People will still be buying guitars and rocking out in their garages, they’ll still be shitting off their neighbours, parents, flatmates and friends and practising for gigs. Those gigs won’t be at pubs though. It’s pretty common now for most bands to have a computer around the place to do all their mixing on and most agree that whatever’s produced sounds pretty flash. Good recording technology is still pretty prohibitive, but that’s easily hired and in the end, a band can knock out a decent EP for cheap. Electronic artists for even cheaper. In the future, when we all have computer screens sitting in the corners of our homes, or floating around after us projected on walls or into thin air ‘Back to the Future’ style by a series of lenses, bands will email their friends about a gig, set up a few webcams and get set for a live webcast. It’s not so ridiculous. I’d love to see a band performing live over the net. I’m not the only person with a decent set of speakers that I can plug into my computer. All that’s missing is an appropriately high-speed internet connection. In the future a bunch of mates will get the email about the upcoming {insert group name here} gig, they’ll forward the date and time on to their lists and gather at {insert mate with best computer/net/sound set-up here}’s place at the appropriate time, crack on the technology and have a few beers while watching the show. Afterwards, they join in the live chat with the band and someone will whip out their credit card number so that they can download the band’s music then and there. No middleman. Just fans putting money straight into their favourite group’s pocket without the intervention of a slobbering multinational who wants you to pay for the music [i]and[/i] their latest round of layoffs, executive pay-rises and popstar machine fodder.
Our children won’t go to record stores, they’ll go to their screen and keypad with their pocket money credits and we’ll still be confused and scared about the crap they listen to. The Chief and I had a conversation a while ago about our own parents’ whinging about the crap music we listened to. The flavour of the month was Aphex Twin and we were listening to Windowlicker, which, while still being one of his more accessible songs, still contains a lot of nasty bleeps and screeches posing as music. That’s fine when you’ve trained yourself to listen to it, but if not, then it’s truly a nightmare (give [i]Come To Daddy[/i] a listen for an example of the kind of ‘inaccessible&rsquo ; I’m talking about). We got around to the speculation that our children probably would be listening to just straight static. Tuneless, painful, screeching static, like the kind you get when an old TV doesn’t get the signal (not those new TVs that automatically switch to a calming blue screen when this happens). They’ll be in their rooms, grooving out, kicking up, matching dark, cooling time (chose your futuristic buzz-phrase that hasn’t caught on yet) to this ‘music’ and we future parents who were once so musically savvy and above our own parents, will be sipping our herbal tea with gritted teeth while wave after wave of seemingly mindless, meaningless noise thumps through our dwellings. Eventually we will give in. We will forget our promises never to behave like our own parents and to always stay cool and love and respect music forever and charge into their bedrooms and scream ‘Turn that bloody racket off!’.
Don’t say it won’t happen.